Turn website activity into customer journeys

WordPress & WooCommerce integration.

Bring your WordPress content, WooCommerce commerce data, onsite behavior, and customer communication together—so every campaign starts with better context and reaches the right people.

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Install the official Leado Marketing plugin from WordPress.org

WordPress / WooCommerce growth loopLive signals

01Customer signalConvert more of the traffic you already earnNow

02Leado actionEmail, SMS, and web pushReady

✓Growth outcomeBuild smarter customer journeysMeasured

Integrated data

Bring the data that matters into one usable customer picture.

Leado keeps commerce, customer, content, and consent context connected—so campaigns can start from evidence instead of another export.

Products and variants

Customers and consent

Orders and line items

WordPress media library

Website and publishing connection

Tracked events

Know what happens between a visit and a conversion.

Turn important customer moments into a timeline your team can segment, measure, and act on. Browse the event cards to see example parameters Leado records.

Page viewed

page_viewed Sample parameters {"page_url": "/products/alpine-jacket","referrer": "https://google.com","utm_campaign": "winter_launch"}

Product viewed

product_viewed Sample parameters {"product_id": "SKU-123","variant_id": "SKU-123-BLUE","value": 89,"currency": "EUR"}

Product added to cart

product_added_to_cart Sample parameters {"product_id": "SKU-123","variant_id": "SKU-123-BLUE","quantity": 1,"value": 89,"currency": "EUR"}

Cart viewed

cart_viewed Sample parameters {"cart_token": "sha256:9a31…","total_quantity": 2,"value": 178,"currency": "EUR"}

Checkout started

checkout_started Sample parameters {"checkout_token": "sha256:7bd2…","value": 178,"currency": "EUR","line_items": 2}

Checkout completed

checkout_completed Sample parameters {"order_id": "ORDER-1042","value": 178,"currency": "EUR","quantity": 2}

Known visitor identified

leado_identity_seen Sample parameters {"client_id": "visitor_7f3a…","source": "website_pixel","consent": true}

Popup, form, survey, and web push engagement

leado_popup_submitted Sample parameters {"popup_id": 42,"submit_type": "email_subscription","consent": true}

Custom business events

custom_event Sample parameters {"event_type": "demo_booked","plan": "growth","value": 99,"currency": "EUR"}

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Channels and actions

Turn connected signals into customer-facing action.

Create the right experience or message for the moment, keep it editable, and retain control before launch.

View all features

Email

Draft and send newsletters, promos, lifecycle updates, winback campaigns, welcome messages, abandoned-checkout messages, post-purchase messages, and reactivation emails. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Surveys

Create customer surveys, collect answers, and route insights back into recommendations. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Forms

Create lead forms, signup forms, and campaign forms that feed new contacts and answers back into Leado. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Popups

Create onsite popups for capture, offers, surveys, product launches, and exit intent. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Webpush

Draft and send approved web push messages for launches, restocks, promotions, content, and lifecycle moments. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

SMS

Draft and send concise SMS campaigns with consent-aware audience checks. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Landing pages

Generate editable landing-page drafts with copy blocks, offer structure, and page sections. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Website experiments

Create A/B/n and split-URL tests through the Website pixel. Edit page elements visually, target by page, device, UTM, and visitor conditions, then compare conversion results. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

Meta Ads

Turn winning competitor patterns into editable Facebook and Instagram ad concepts. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

010

Google Ads

Prepare search-campaign drafts, conversion setup, and landing-page improvement ideas from market signals. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

011

Facebook

Draft and publish approved Facebook posts from product, offer, and competitor inspiration. Draft Facebook comment replies for review. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

012

Instagram

Create and publish approved Instagram posts with captions, visual direction, and campaign hooks. Draft Instagram comment replies for review. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

013

Google Maps

Prepare and publish approved Google Maps posts, local updates, offers, events, and announcements. Draft Google review replies for approval. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

014

YouTube

Prepare and publish approved YouTube videos with titles, descriptions, thumbnails, and campaign context. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

015

Insights

Summarize connected market, commerce, website, and engagement signals into practical next-step recommendations. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

016

Reputation Management

Draft replies to Facebook and Instagram comments and Google Maps reviews so the team can review before publishing. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

017

Creative generator

Produce first-draft copy and visual direction for campaigns the team can refine. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

018

Inspirations

Browse competitor creatives, source examples, and patterns worth adapting for your own campaigns. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

019

Company Overview

Review a company profile with its ads, organic posts, website signals, newsletters, and tracked marketing activity in one place. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

020

Calendar

See campaign activity and communication in a calendar view so timing and cadence are easier to understand. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

021

Notifications

Receive alerts when tracked competitors launch new ads, publish new landing pages, or make other visible moves worth reviewing. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

022

Onboarding

Set up the account basics, company profile, competitors, inspirations, categories, and connected sources with guided steps. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

023

Workflow Automations

Build workflow automations for lifecycle messages and customer journeys using supported events, audiences, and channels. Connected WordPress content, WooCommerce products, customers, orders, media, consent, and website events give this action relevant site context.

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Use cases

Put the integration to work on real growth opportunities.

Start with one valuable journey, prove it, and expand from there.

View all use cases

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Generate a landing page from a prompt

Describe the campaign, audience, offer, and visual direction, then turn the prompt into an editable landing page in minutes. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

◎

Recover product interest after browse abandonment

React to a product view that does not become a cart or order, then follow up through the channels the visitor has consented to. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Trigger replenishment messages at the right product interval

Start a journey a defined number of days after purchase and recommend the same product or a relevant alternative through consented channels. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Find proven social ideas by engagement

Rank real competitor posts by engagement, inspect the strongest examples, and turn evidence into a sharper content brief. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Track competitors’ organic publishing

Compare posting cadence, formats, themes, launches, and engagement across Facebook and Instagram. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Plan and schedule social publications

Choose media, prepare channel-ready copy, review the native preview, and schedule posts across major social platforms. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Moderate comments and reviews in one queue

Bring social comments and local reviews into a shared inbox, prepare replies, and keep final approval with your team. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Attribute campaigns to real customer outcomes

Combine website-pixel events with customer survey answers to see what happened after the click and why people converted or left. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Benchmark paid reach and competitor activity

Compare reach, impressions, ad volume, formats, and new launches against selected competitors. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Improve product feeds and catalog imagery

Review synced products, prepare channel-ready catalog drafts, and prompt AI to generate stronger product imagery for review. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Manage Meta and Google campaigns from Leado

Prepare and review Meta and Google campaign drafts from the same Leado workspace while preserving each channel’s controls. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Turn signals into prioritized improvements

Move from evidence-backed Insights to ranked Recommendations with a clear reason and next action. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Improve conversion with controlled A/B tests

Build a variation visually, define its audience and traffic split, then compare conversion results. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Launch a manual campaign across Email, Web Push, and SMS

Prepare coordinated messages for a product launch, sale, or seasonal moment and review every channel before sending. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Welcome new subscribers across Email, Web Push, and SMS

Trigger a timed welcome journey when a new subscriber is created, then coordinate each consented channel in one visual workflow. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Recover carts with timed multichannel reminders

Trigger a recovery journey from cart or checkout activity and coordinate Email, Web Push, and SMS without messaging people who already purchased. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Target onsite and exit-intent popups

Match the message to selected audiences, pages, timing, scroll depth, cart intent, or exit intent. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Collect the customer data needed for personalization

Build forms for newsletter consent, birthdate, gender, preferences, or any custom field your communication needs. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

Track competitor newsletter strategy

Compare send cadence, subject lines, themes, promotions, and captured messages across selected competitors. With WordPress and WooCommerce connected, this workflow can use live content, catalog, customer, order, consent, and website-event context.

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Questions before you start

Do I need WooCommerce to use the WordPress integration?

No. WordPress sites can use tracking, popups, surveys, web push, landing-page publishing, and website experiments. WooCommerce adds product, customer, and order context.

Can Leado publish landing pages to WordPress?

Yes. A connected site can receive Leado landing pages as native WordPress drafts for review and publication.

What does the plugin add to my site?

It connects tracking and supported onsite experiences such as popups, surveys, web push, and publishing without requiring the full script to be pasted manually.

Can an agency use this after building a client site?

Yes. It gives agencies a practical retention and conversion layer they can operate or hand over after launch.